AKRON, NY — Ford Gum & Machine Company, Inc., leading manufacturer and distributor of premium gum and confectionery products including the full line of Ford Xtreme Gums, has introduced new floor and counter displays for its Xylitol Gum. Packaged in a unique 24 count, 12-piece sleeve, each piece is individually sealed in its own blister pocket. Ford Extreme is available in Peppermint, Spearmint and Cinnamon flavors and is sweetened with Xylitol, a natural sweetener endorsed by the European Dental Community for its dental benefits. It is marketed toward active, health-conscious consumers.

“To generate immediate visibility and impulse sales for grocery, drug and mass merchandisers, we’ve added prepacked counter and floor displays to our line,” explained Steve Gold, Ford Gum’s Senior Vice-President, Sales & Marketing. “The counter display holds four, 24 count trays and the floor display contains nine, 24 count trays.” The floor display takes up only 1-1/2 sq. ft. of floor space and can be separated from the base for use as a convenient power wing display. Both displays feature assorted flavors.

Ford Gum also recently launched Ford Xtreme Vitamin-C Gum. The Vitamin-C Gum is sugarfree, has no artificial colors or flavors and contains 60mg of Vitamin - C per ball, which is 100% of the USRDA requirement. The gum is individually wrapped, and packed six display jars of 120 pieces per master case. Suggested retail price is $0.25 per ball.

Ford Gum is licensed by the FDA to administer controlled substances in gum. This includes gum with vitamin supplements, oral hygiene ingredients, weight loss products, anti-smoking agents, motion sickness, etc. The company said it will be launching other new Ford Xtreme products directly to the health food industry in the near future including all natural products for oral hygiene and vitamin supplements.